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Is it Time to Outsource Your Sales Appointment Setting?

Deciding to outsource your B2B sales appointment setting is something many companies resist. After all, nothing is more important to a business than building a strong sales funnel so it is hard to relinquish control of that task. However, building a strong sales funnel takes a great deal of time and expertise and involves more than just adding leads into your funnel.

Success in Sales Appointment Setting Often Comes Down to the Right Partner

Partnering with a quality sales appointment setting firm could be one of the smartest business decisions you make. And while many business owners feel as if it is a task they can handle internally, the fact is that it takes a lot of time and experience if you are going to do it right.

Why Appointment Setting Can Make or Break a Business

It takes an average of eight contacts per lead to close a sale but most salespeople give up after only one or two contacts. It’s not that they don’t care or that they aren’t motivated to make a sale, they simply don’t have the time. Consider how much time it takes to reach out to a single prospect two or three times. Then double or triple that number and it is easy to see how salespeople quickly become overwhelmed.